We may not have found the fountain of youth, but we have something just as good. Longevity supplements! Designed to extend our life and health span, these supplements slow down the aging process naturally.

In the last few years, the longevity supplement market has all but exploded as more and more people discover the secret to staying younger for longer. In this article, we will dive into 9 facts about the growth of the longevity supplement market and how the world is fast catching on to the benefits of pills, powders, and capsules that boost your health and well-being. Let’s get going!

Million Dollar Market

The global anti-aging supplements market was valued at approximately $1,100 million in 2022 and is projected to reach around $2,300 million by 2030.

Between 2022 and 2030, the market for longevity and anti-aging supplements is predicted to more than double, signifying a sustained consumer interest in this particular type of medicinal product. As manufacturers upscale and science advances, it’s likely we’ll see new types of longevity supplements enter the market and boost their success.

Rapid Global Growth

The longevity supplement market has seen unprecedented growth in the past few years, and estimates suggest this surge is not likely to die down anytime soon. In fact, it is only expected to grow bigger throughout the coming decade.

Currently, longevity supplements are one of the fastest-growing global industries. With a steady CAGR of 9.6% predicted between now and 2030, the future’s looking good too. If anything, the growth rate of this particular market may only increase over time, reflecting the demand for more effective and contemporary alternative medicine options.

Scientific Progress

While studies are still needed to back up many supplement claims, there is an increasing focus on the science behind how these longevity elixirs work. More and more research is being done into the ingredients that are used for supplements, their efficacy, and whether or not they do what they say they do.

This is a very positive move, as the more studies conducted on the topic, the more knowledge manufacturers have to draw from. This means better quality, more effective supplements can be created and distributed worldwide.

Pills & Capsules

By far, dry capsules and pills are the number-one revenue generators leading the longevity supplement market right now. This could be due to their convenience and ease of use. Most of us prefer the simplicity of a dry capsule that can be consumed with a glass of water or a light meal.

Dry capsules and pills are also easy to manufacture and distribute. Like vitamin supplements, they’re a familiar product type that consumers feel comfortable purchasing and using, which is crucial for the alternative health industry.

Rising Awareness Of Health And Well-Being

All over the world, people are taking more of an interest in their health and well-being. The pandemic made wellness a priority and forced people to rethink their lifestyles, habits, and approaches to overall health.

There’s also been a global shift in the way society perceives alternative wellness medicines, making supplements an even more popular choice.

Influencer Inspiration

As social media, celebrities, and popular influencers embrace anti-aging processes, consumers are changing the way they look at longevity. This change is reflected in the sheer global market growth, level of sales, and search engine results that have occurred over the past decade.

Designer wellness is becoming increasingly more normalized, and people are feeling more comfortable with the idea of self-medication to stay healthy.

Asia in The Lead

Although there are broad and enthusiastic supplement consumer groups in North America and Europe, Asia Pacific generates more revenue for this particular type of wellness product than anywhere else.

There are a few reasons for this, including a large population of seniors who are seeking to invest in their health as they age, as well as a culture of turning to more natural medicines.

Furthermore, Asia Pacific countries, such as Australia and China, are seeing a heightened awareness of physical and mental health and increased disposable income due to growing middle-class demographics.

Biggest Longevity Supplement Brands

The longevity supplement market’s growth is influenced by several factors, including the brands of the supplements. In 2024, vitalityPRO is one of the leading suppliers, with top-selling products like NMN, trans-resveratrol, quercetin, magnesium, and curcumin. According to the founder, their success stems from offering confidence and clarity in a market where customers often feel overwhelmed. By providing extensive third-party testing, maintaining a resource archive, and focusing on transparent customer service, vitalityPRO aims to meet customers’ needs and establish trust, positioning themselves as a reliable source of information and products.

Currently, the other biggest contributors to the anti-aging supplement market are Youth & Earth, Renue By Science, Supplement Place, Hansen Supplements, Maxx Herb, MoleQlar, and Rejuvant LifeTabs.

Collagen Takes Top Spot

There is a whole range of life-extending, anti-aging supplements on the global market right now, but some are more popular than others – such as collagen.

Collagen is a crucial player in the market’s overall growth rate, and this could be down to a number of reasons relating to its powerful skin and bone-healing properties. Collagen promotes skin elasticity, joint health, and connective tissue health, allowing people to extend their lifespan through increased mobility, cell regeneration, and a more youthful appearance.

Other supplements seeing traction on the global market are ashwagandha, resveratrol, berberine, NMN, curcumin, and a variety of fish oils.

Conclusion

With longevity supplements like collagen, curcumin, resveratrol, and NMN rising in both accessibility and popularity on global markets, the anti-aging product market has never seen a faster growth rate.

As technology and scientific medicine become increasingly advanced, consumers can expect to see even more longevity supplement options in their wellness stores. By the time 2030 arrives, global longevity supplement market growth could reach even greater heights.

FAQs

What are the most popular longevity supplements?

NMN, trans-resveratrol, and magnesium are among the most popular. Collagen is the most popular anti-aging supplement.

How much is the global longevity supplement worth?

In 2022, the global longevity supplement market was worth $1,100 million. By 2030, it will reach  $2,300 million.

Which country uses the most longevity supplements?

Asia is in the lead. Other countries that also rank highly are North America and Europe.