Shari Hester

Shari Hester

Published: 25 Sep 2023


Instagram has become one of the most popular social media platforms in the world, with over one billion active users. From its humble beginnings as a photo-sharing app, it has evolved into a powerful tool for communication, self-expression, and marketing. But how much do you really know about this fascinating platform? In this article, we will explore 10 intriguing facts about Instagram that will not only surprise you but also give you a deeper understanding of its impact on our lives and society. From its origins to its impressive growth, unique features, and influence on various industries, Instagram continues to captivate users worldwide. So, let’s delve into these fascinating facts about one of the most influential platforms of our time.

Table of Contents

Instagram was launched in 2010.

Instagram, the popular photo-sharing social media platform, was launched in October 2010 by founders Kevin Systrom and Mike Krieger. Since then, it has become one of the most widely used social media apps globally.

Instagram has over 1 billion monthly active users.

With its immense popularity, Instagram has amassed a massive user base of over 1 billion monthly active users. It has become a platform for individuals, influencers, and businesses to connect and share visual content.

The first photo posted on Instagram was of a dog.

The very first photo shared on Instagram was a picture of a golden retriever posted by Kevin Systrom, one of the co-founders. This image set the stage for the millions of pet photos that would later flood the platform.

Instagram filters were inspired by Polaroid.

Instagram’s famous filters were designed to give photos a nostalgic and vintage look. The filters were inspired by the charm of Polaroid cameras, allowing users to enhance their images with different tones and effects.

The most-liked photo on Instagram is an egg.

A photo of a simple brown egg became the most-liked photo on Instagram, garnering millions of likes in a matter of days. This viral sensation showcased the power of social media and the unexpected trends that can capture public attention.

Instagram Stories has more than 500 million daily active users.

Instagram Stories, a feature that allows users to share photos and videos that disappear after 24 hours, has gained massive popularity. With over 500 million daily active users, it has become a central component of the Instagram experience.

Selena Gomez has the most followers on Instagram.

With over 200 million followers, Selena Gomez holds the title for the most-followed individual on Instagram. Her posts often generate high engagement, making her one of the platform’s most influential figures.

Instagram’s logo has undergone a design evolution.

Instagram’s logo has evolved over the years. It began with a retro-looking camera and eventually transitioned to the sleek, minimalist design we see today, featuring a colorful gradient background.

Instagram’s “Explore” page is personalized.

The “Explore” page on Instagram showcases images and videos tailored to each user’s interests. Using algorithms, Instagram analyzes user behavior and preferences to curate a feed of content that aligns with their preferences.

Instagram has a hidden feature called “Instagram Close Friends.”

Instagram offers a feature called “Close Friends” that allows users to create a private list of followers who can see their Instagram Stories. This feature enables users to share more personal content with a select group of people.


Instagram has become one of the most popular social media platforms today, with millions of users around the world. It has revolutionized the way we share and interact with images and videos. Through its unique features and constant updates, Instagram continues to captivate users and keep them coming back for more. Whether you’re a casual user or a business looking to boost your online presence, Instagram offers a plethora of opportunities to connect and engage with others. So, embrace the world of Instagram and discover the endless possibilities it has to offer!


1. How many active users does Instagram have?

As of June 2021, Instagram has over 1 billion monthly active users.

2. Can I use Instagram for business purposes?

Yes, Instagram offers a range of features specifically designed for businesses. From business profiles to Instagram ads, you can leverage the platform to promote your brand and reach a wider audience.

3. How do I create an Instagram account?

To create an Instagram account, download the app, and sign up using your email address or phone number. You can then set up your profile, add a profile picture, and start posting.

4. Can I upload photos and videos to Instagram from my computer?

No, Instagram primarily functions as a mobile app where you can upload photos and videos directly from your smartphone. However, there are some third-party tools that allow you to post content from your computer.

5. What are Instagram Stories?

Instagram Stories are a feature that allows users to share photos and videos that disappear after 24 hours. They are a great way to share moments and engage with your followers in a more casual and spontaneous manner.

6. How do I gain more followers on Instagram?

Building a strong following on Instagram takes time and effort. Consistently posting high-quality content, engaging with your audience, using hashtags strategically, and collaborating with other accounts can help you grow your follower count.

7. Can I monetize my Instagram account?

Yes, Instagram offers various ways to monetize your account. Influencers can partner with brands for sponsored posts, sell products through Instagram Shopping, or monetize their content through the Instagram Creator Fund.