What makes MUBI stand out in the crowded world of streaming services? MUBI isn't just another platform; it's a haven for true film enthusiasts. Founded in 2007 by Turkish entrepreneur Efe Çakarel, MUBI offers a curated selection of international, indie, and art films. Available in over 190 countries, it provides a unique "Film of the Day" feature, adding a new hand-picked movie daily. Unlike mainstream services, MUBI focuses solely on films, offering no TV shows. Subscribers also enjoy exclusive content like filmmaker interviews and behind-the-scenes footage. With affordable subscription options and a special plan for students, MUBI makes high-quality cinema accessible to all.
What is MUBI?
MUBI is a unique streaming service that caters to film enthusiasts who appreciate curated selections of international, indie, and art films. Let's dive into some fascinating facts about this platform.
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Founding and Name Change
MUBI was founded on February 14, 2007, as The Auteurs. The name was changed to MUBI in 2010 to make it easier for everyone to say and spell. - 02
Founder and CEO
Efe Çakarel, a Turkish entrepreneur, founded MUBI. His vision for a curated film platform has shaped MUBI into what it is today. - 03
Global Availability
MUBI is available in over 190 countries. Users can access it through web browsers, smartphones, tablets, smart TVs, and streaming devices like Amazon Fire TV and Roku.
Unique Features of MUBI
MUBI stands out from other streaming services with its unique features that cater to true cinema lovers.
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Curated Film Selection
MUBI focuses on a curated selection of films, emphasizing international releases, indie titles, classics, and art films. This sets it apart from mainstream platforms like Netflix and HBO Max. - 05
Film of the Day
One of MUBI's unique features is its "Film of the Day" section. A new movie is added to this hand-picked collection every day, making it easy for indecisive viewers to find something worth watching. - 06
On-Demand Service
While MUBI's primary focus is on its curated lineup, subscribers also have access to a library of on-demand films organized by categories for different themes and decades. - 07
Free Streaming Option
Although MUBI requires a subscription for its on-demand service, anyone can visit the MUBI website and access a special live stream that previews select MUBI titles for free. However, English subtitles are not always available for this option, and viewers cannot pause or rewind.
Accessibility and Compatibility
MUBI ensures that its content is accessible on a wide range of devices, making it convenient for users to watch their favorite films.
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Device Compatibility
MUBI is compatible with a wide range of devices including Apple TV, Chromecast, Amazon Fire TV, Roku, smart TVs from brands like Samsung and LG, smartphones, tablets, and web browsers. - 09
Amazon Prime Video Channels
Subscribers can also access MUBI through Amazon Prime Video Channels, allowing them to stream MUBI on every device compatible with Prime Video.
MUBI as a Film Distributor and Producer
Beyond streaming, MUBI plays a significant role in film distribution and production, bringing exclusive content to its subscribers.
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Film Distribution
In addition to streaming, MUBI is also a film distributor. It partners with production companies to provide exclusive access to new and under-the-radar films through its "Film of the Day" section. - 11
Production Company
MUBI produces and theatrically distributes films by emerging and established filmmakers. These films are exclusively available on its platform. - 12
Notebook Publication
MUBI publishes Notebook, a film criticism and news publication. This adds another layer of engagement for film enthusiasts, providing in-depth analysis and news about the film industry.
MUBI GO and Other Services
MUBI offers additional services that enhance the viewing experience and bring cinema closer to its audience.
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MUBI GO
MUBI GO is a movie ticket service that provides weekly cinema tickets to selected new-release films. This service is designed to enhance the viewing experience by offering a chance to watch films in theaters. - 14
Acquisitions and Partnerships
In January 2022, MUBI acquired The Match Factory, an arthouse cinema production and sales company. This acquisition has expanded MUBI's reach in the film industry by providing access to more exclusive content. - 15
TV Industry Entry
Before the 79th Venice International Film Festival, MUBI entered the TV industry by acquiring The Kingdom Exodus miniseries and bringing out the first two seasons in director's cuts.
Annual Film Festival and Global Expansion
MUBI's commitment to cinema extends to organizing film festivals and expanding its reach globally.
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Annual Film Festival
In 2023, MUBI announced MUBI Fest, its annual film festival, which will be held in Chile, Colombia, Argentina, Mexico, and Brazil. The event was expanded to cities in Europe, the United States, and Canada a year later. - 17
Acquisition of Cinéart
In February 2024, MUBI acquired a majority stake in Benelux distributor Cinéart. This move further solidifies MUBI's position in the film distribution market.
MUBI's Unique Approach to Film Distribution
MUBI's approach to film distribution makes it a standout platform for discovering new and under-the-radar films.
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Unique Approach to Film Distribution
MUBI's unique approach to film distribution makes it a standout platform for discovering new and under-the-radar films. By showcasing 30 carefully chosen titles daily, it provides exposure to lesser-known films that may not be available on other streaming services. - 19
Handpicked Films
MUBI’s carefully curated selection of films includes a diverse range of classics, cult movies, arthouse, and international titles. The platform emphasizes cerebral, inventive, cult, and arthouse cinema, providing a film community where users can rate, review, and discuss films to their heart’s content. - 20
Exclusive Content
MUBI offers exclusive content such as interviews with filmmakers and behind-the-scenes footage. This adds an extra layer of engagement for subscribers, allowing them to delve deeper into the world of cinema.
Subscription Options and User Experience
MUBI offers affordable subscription options and a user-friendly browsing experience, making it accessible to a wide audience.
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Affordable Subscription Options
MUBI offers affordable subscription options, including special plans for students. This makes it an accessible choice for those who want to explore a curated selection of films without breaking the bank. - 22
No TV Shows
Unlike most other streaming services, MUBI only features films; you’ll find no TV shows here. This focus on quality over quantity makes it an ideal choice for those with limited resources or a preference for cinematic content. - 23
Browsing Experience
MUBI’s relatively small library means it doesn’t take long to browse through the available titles. Users can easily find and add movies to their personal watch list, making it quick to find something later. - 24
Themes and Directors
MUBI tends to group movies by theme or director, making it easier for viewers to discover films that align with their interests. This curated approach ensures that users always have something fresh and exciting to watch.
Notable Titles and Film Community
MUBI's lineup includes notable titles and fosters a vibrant film community where users can engage with each other.
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Cinema Paradiso and More
MUBI’s lineup includes titles such as Cinema Paradiso, The Handmaiden, and Oldboy. These classic and cult movies provide a rich and varied selection that sets the platform apart from other streaming services. - 26
Arthouse and Independent Films
MUBI specializes in distributing curated films by various arthouse, independent, foreign-language, and emerging directors. This focus on lesser-known filmmakers provides a unique experience for true cinema lovers. - 27
Film Community
MUBI offers a film community where users can rate, review, and discuss films. This interactive feature enhances the viewing experience by allowing users to engage with other film enthusiasts.
Device Compatibility and Exclusive Content
MUBI ensures compatibility with a wide range of devices and offers exclusive content to enhance the viewing experience.
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Device Compatibility List
MUBI is compatible with a range of devices including Apple TV, Chromecast, Amazon Fire TV, Roku, smart TVs from brands like Samsung and LG, smartphones, tablets, and web browsers. - 29
Exclusive Interviews and Footage
MUBI provides exclusive interviews with filmmakers and behind-the-scenes footage. This additional content adds depth to the viewing experience, making it more engaging for subscribers.
MUBI Fest and Acquisitions
MUBI Fest and strategic acquisitions have expanded MUBI's reach and influence in the film industry.
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MUBI Fest Expansion
MUBI Fest, the annual film festival, was initially held in South America and expanded to Europe, the United States, and Canada in subsequent years. This expansion has increased the platform's reach and visibility in the global film community. - 31
The Match Factory Acquisition
The acquisition of The Match Factory in 2022 has significantly enhanced MUBI's film distribution capabilities. This partnership provides access to exclusive art film productions from renowned directors like Apichatpong Weerasethakul, Lukas Dhont, and Christian Petzold. - 32
Cinéart Acquisition
MUBI's acquisition of a majority stake in Cinéart in February 2024 further solidifies its position in the film distribution market. This move is expected to expand MUBI's reach in the Benelux region and beyond.
Global Reach and Film Criticism
MUBI's global availability and dedication to film criticism make it a significant player in the international film market.
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Global Reach
MUBI’s global availability makes it a significant player in the international film market. With a presence in over 190 countries, it offers a diverse range of films to a global audience. - 34
Film Criticism and News
MUBI publishes Notebook, an online publication dedicated to film criticism and news. This publication provides in-depth analysis and updates about the film industry, enhancing the overall experience for film enthusiasts.
MUBI GO and TV Industry Entry
MUBI GO and the entry into the TV industry mark significant milestones for MUBI.
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MUBI GO Service
MUBI GO is a movie ticket service that provides weekly cinema tickets to selected new-release films. This service aims to enhance the viewing experience by offering a chance to watch films in theaters. - 36
The Kingdom Exodus Acquisition
Before the 79th Venice International Film Festival, MUBI acquired The Kingdom Exodus miniseries and brought out the first two seasons in director's cuts. This entry into the TV industry marked a significant milestone for MUBI.
Annual Film Festivals and Device Compatibility
MUBI's annual film festivals and extensive device compatibility make it accessible and engaging for a wide audience.
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Annual Film Festivals
MUBI Fest, the annual film festival, has become a significant event in the global film calendar. Initially held in South America, it has expanded to include cities in Europe, the United States, and Canada. - 38
Device Compatibility List (Continued)
In addition to the mentioned devices, MUBI is also compatible with PlayStation and Apple Vision Pro, making it accessible across a wide range of platforms.
Exclusive Content and Conclusion
MUBI's exclusive content and commitment to quality make it a favorite among true cinema enthusiasts.
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Exclusive Content (Continued)
The exclusive content offered by MUBI includes interviews with filmmakers and behind-the-scenes footage. This additional material provides a deeper understanding of the filmmaking process and enhances the overall viewing experience. - 40
Conclusion
MUBI stands out in the streaming industry with its unique approach to film distribution and its commitment to curating high-quality, international films. From its inception as The Auteurs to its current status as a global streaming service, MUBI has consistently provided a refreshing alternative to mainstream platforms. With its focus on quality over quantity, MUBI remains a favorite among true cinema enthusiasts.
MUBI's Unique Appeal
MUBI stands out in the crowded streaming world. Its curated film selection offers a refreshing alternative to mainstream platforms. Founded by Efe Çakarel in 2007, MUBI has grown into a global service available in over 190 countries. The platform's Film of the Day feature and on-demand library make it easy for users to discover new and classic films. MUBI's commitment to international, indie, and art films sets it apart, providing a haven for true cinema lovers. With additional features like MUBI GO, Notebook publication, and exclusive content, MUBI offers a rich, engaging experience. The acquisitions of The Match Factory and Cinéart further enhance its film distribution capabilities. Whether you're a casual viewer or a film aficionado, MUBI's unique approach to streaming makes it a standout choice.
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